MASON — The flower of the holiday season has made its return to the tri-county area.
Poinsettias are utilized during Christmas time because of their natural red and green color combination. Bob’s Market and Greenhouse has 60,000 poinsettias of different varieties for this season ready for customers.
“The most popular is the traditional red,” shared Bob’s Market co-owner Scott Barnitz. He added that 75 percent of the sale are of the red variety. “We get very positive feedback about the quality of our plants.”
Barnitz said they increased production of the poinsettia by 10 percent this year because of the revenue generated last season. The staff at Bob’s begins working on the flower in July and the poinsettia has one of the largest crop times among flowers.
Bob’s Market receives a two inch cutting of the flower from their offshore facility by the first week of July, which then goes into a tray to go inside the greenhouse. After about a week, the plants move to their own pots. By the end of July, the poinsettia has green roots and is potted. Bob’s Market releases the flowers for sale shortly before Thanksgiving day. Barnitz expressed the bulk of poinsettia sales are close to Christmas day.
Mason, Meigs, and Washington County churches, civic organizations, schools, and independent garden centers reach out to Bob’s Market for shipments of the poinsettias. According to Barnitz, the largest shipment is to their wholesale distribution center in Pittsburgh, Pennsylvania.
Barnitz recommends to those who purchase a poinsettia for their home to avoid extreme temperature changes to the plant and to not over water or dehydrate the plant. He said if the flower is kept at room temperature and kept moderately moist, the flower can keep its beauty into February.
Bob’s Market has been in business since 1970 and has sold poinsettias for around 40 years.
Erin Perkins is a staff writer for Ohio Valley Publishing.